
Imagine a Life free from the Weight of Self Doubt
People turn to hypnotherapy because it offers a powerful, natural way to create lasting change from the inside out.
Unlike traditional talk therapies, hypnotherapy works directly with the subconscious mind.
This is the part of you that drives habits, emotions, and automatic responses, allowing you to break free from anxiety, fear, low confidence, unwanted behaviours, or emotional blocks.
It’s not about losing control; it’s about gaining it back - calmly, safely, and often faster than you ever imagined possible.
Imagine feeling calmer, more confident, and in control of your thoughts and feelings.
Hypnotherapy can help you achieve this. It's a gentle yet powerful tool for addressing a wide range of challenges-both emotional and behavioural. It’s highly effective for:
Reducing Anxiety and Stress:
Find inner peace and manage daily pressures.
Overcoming Fears and Phobias:
Break free from what holds you back.
Breaking Unwanted Habits:
Such as procrastination, and negative self-talk.
Building Confidence and Self-Esteem:
Believe in yourself and your abilities.
Easing Social Anxiety:
Feel more comfortable and confident in social situations.
Improving Sleep:
Finally achieve restful and restorative sleep.
Supporting Weight Management:
Address the emotional roots of eating habits.
Preparing for Important Events:
Like exams, public speaking, or childbirth, with calm and focus.
And much more…
So whether you’re feeling stuck, overwhelmed, or simply ready to make a positive change, hypnotherapy offers a powerful way to move forward with clarity, confidence, and ease.
Ready to take the first step?


About me.
Ruth Loughton | DIP.cert.PHH.MAPA
Accredited Belief Coding® Facilitator
I bring far more than technique. I bring presence, compassion, and an intuitive understanding of what each individual truly needs. It’s not about reading from a script or offering quick fixes; it’s about tuning into the unique emotional landscape of each person and gently guiding them toward meaningful, lasting change. Through a blend of psychological insight, extensive experience and a calm, reassuring energy, I create a safe and supportive space where transformation feels not just possible, but natural.
In addition to my qualifications as an Advanced Hypnotherapist / Coach and Belief Coding® Facilitator, I bring a wealth of life experience to the table-filled with highs and lows, losses, and pains, much like many of us have experienced. I believe that my diverse background and the lessons I've gleaned from various paths can be valuable assets in assisting you on your journey.
With over 35 years of experience in various health modalities, I have been helping people like you. I go beyond surface-level solutions to address the root of the problem: those limiting beliefs that prevent you from reaching your full potential.
Learn more about my approach

F. N. in Sussex
I entered into the hypnotherapy personal development programme with Ruth in the hope that I would at least see light at the end of the tunnel with my issues. I have now done so much better than I ever could have anticipated. My self esteem was at a low ebb.
I was having thoughts about changing my job, but couldn’t quite take the plunge. I was unhappy about most aspects of my life, not so bad that I couldn’t function but simply not satisfied.
Ruth helped me set up a goal plan that I could realistically work towards. When we found areas that I couldn’t move around we would use hypnotherapy sessions.
I was amazed how much my childhood had played a big part in the way I was making decisions every day and not in my best interest. I have now found ways to deal with things and feel more confident and in control. Ruth has given me invaluable tools to use between sessions which I still use when I feel the need.
A.L.J. - Actor
As a performer the work/life balance has often presented some challenges throughout my career. Taking time to work through specific goals and aspirations through Hypnotherapy/Coaching provided a much needed space to re assess and refocus.
In an immediate sense after a session, I’ve felt revitalised and refreshed and ready to get back into the game and to move forward in this often unstable industry of acting.
In the longer term I can feel my confidence growing and am building a belief that this is absolutely my life to shape in whichever way I choose and all is possible.
An invaluable life lesson that I shall be eternally grateful to Ruth, for helping to bring to the surface.
Ally C.
Before visiting Ruth I had no prior experience of hypnotherapy and was dubious of the effect it would have upon me. However this sense of doubt was completely eradicated the moment Ruth welcomed me into the Hypnotherapy sessions.
Her calming presence and kind nature was eminent throughout the duration of my session with her, allowing me to feel completely relaxed and open - enabling me to confront issues at their base root.
The effect Ruth and the treatment has had upon me is truly incredible and has allowed me to assess the stress, anxiety and worries I had been dealing with. I wouldn’t hesitate to recommend Ruth, I truly feel that she has benefited my every life and I am so incredibly grateful to her for this.
S.C. London
Ruth Helped me feel calm, safe and in control throughout the whole process. I noticed a massive positive difference after my first session.
These changes then continued and were enhanced with each visit. I now feel confident that I have a tool that can help me with any issues I may face in the future, big or small.
Julie
Ruth’s presence and approach is incredibly supportive and calming: you just know you are in good hands. There is an openness to go to the depths of yourself in her sessions and genuine warmth and kindness too. I would not hesitate to book time again with such a gifted practitioner.
Sophie
Since doing belief coding with Ruth, I've experienced a profound shift in my mindset and confidence in my work and myself. I feel confident, capable, motivated, and present. One of the most surprising aspects of this experience was how quickly I noticed a change in my sense of self-assurance and my ability to navigate stressful situations with newfound ease whilst remaining present.
Ruth's guidance was invaluable as she helped me identify and replace my limiting beliefs with empowering ones. What set Ruth apart was her dedication to ensuring these beliefs
were not only in my own words but also authentically aligned with who I am and what I wanted. Ruth's calm demeanour and unwavering support created a brave space for exploration throughout the entire process. I always felt completely held and supported.
I cannot express enough gratitude for this process and the sense of empowerment it has brought into my life!! I highly recommend this to anyone who wants to connect to their full potential and live a more fulfilling life.
Amy L.
I was feeling a little stuck and non specific when I started working with Ruth, unsure if Belief Coding could be helpful if I wasn't clear on exactly what I wanted to focus on, but Ruth offered an incredibly supportive and guiding space to work through any issues. She is a naturally reassuring, warm and calming individual, who also brings a wonderful capability and solution focussed energy to her work. Each session and all techniques I was given to take away, felt specifically personal and tailored, this then meant they worked wonders! After a single session I felt a real shift in my confidence, focus and optimism and looked forward to the next. I'm incredibly grateful for the work Ruth offers and would thoroughly recommend her to anyone wanting to shake off unhelpful old beliefs and truly feel empowered.
B.W.
I had always felt gripped with fear when faced with even the smallest medical or dentalprocedure. Now, faced with an important procedure, I felt I wanted to be morecourageous and deal with that fear.Ruth had helped me a few years previously with another problem, and it had really beensuccessful, so I turned to her again.We had three sessions over three weeks where we used a mix of hypnotherapy andBelief Coding®. Each session was deeply personal, delivered with great sensitivity, butin a professional and structured way that made me feel safe.She and I worked together to get to the root of my fear, which involved talking aboutchildhood episodes in my life that may have created patterns contributing to mybehaviour.I was able to have the procedure three weeks later with far less anxiety and more controlover my fight or flight behaviour.I would highly recommend Ruth either for Hypnotherapy or Belief Coding® for anyproblem that you might have. Ruth taught me many techniques and ideas that I willcontinue to use in the future.
Christina
I came across Ruth via the BC Facebook group, and had my first ever BC session with her addressing my recently developed fear of travelling. Ruth was very reassuring, even though I'm not big on zoom calls, I never once felt uneasy. Our session went well, and yes I cried. We unravelled some trauma that I would have never thought related to the issue. I'm yet to travel again, but I do feel much more confident in social situations now. So much so I hope to return for further sessions. I can't recommend Ruth highly enough for those contemplating trying Belief Coding.
Taking the first step can be daunting.
So let’s start with something purposeful.
So now, imagine what it would feel like to finally let go of the weight you've been carrying-whether it's crippling anxiety, overwhelming worry, self-doubt, fear, or something you can’t quite name. That constant inner battle, the feeling of being stuck, of repeating the same patterns-you don’t have to live like that anymore.
Hypnotherapy accesses the subconscious mind and helps you reconnect with a calmer, more confident version of yourself.
It gently rewrites the emotional stories holding you back, so you can move forward with clarity, ease, and peace. It’s not just about changing thoughts-it’s about feeling free, maybe for the first time in years.
“A client shed the fear of charging her true worth by uncovering and reframing old, limiting beliefs rooted in childhood. Now, she confidently sets her prices and thrives in her business!
The initial step may feel intimidating, but if you're willing to trust and consider working together, I'm here to help. I offer a complimentary 20-minute call where we can discuss your goals and address any enquiries you may have.
Let's delve into how you can overcome limiting beliefs and embark on the journey to the fulfilling life you genuinely deserve.

The Steps.
Introductory Call

20-minute free introductory call. Talk through what to expect and whether this is a good fit for you.
Remember, this is a personal journey, and I'm here to guide you with understanding and encouragement every step of the way. If you're drawn to exploring your potential contact me today, and let's begin!
All I need from you is an open mind and your commitment for each programme.
Introductory call - Free
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Hypnotherapy

Looking for a transformative experience? These sessions offer a gentle space for growth. Each session lasts approximately one hour. These are taken in one individual session or a block of three or six sessions.
This allows us to explore your concerns together, while also granting time for reflection and integration between sessions. You will also get support between sessions if necessary via email or phone call.
Here is what you can expect:
Flexible Scheduling: Each session provides space to address your personal situation with openness to new insights that may emerge throughout the programme.
Join conveniently online via Google meet, with appointments available Tues, Weds and Thursdays. Any time between 8am to 6pm.
We can also accommodate different time zones, just let me know where you are in the world if not UK based and we can work it out from there.
Investment in Yourself: To secure your session, kindly make a payment beforehand through paypal or other convenient method, which can be discussed. Payment plans can also be arranged.
Remember this is a journey of self-discovery and I’m here to guide you through with gentleness and understanding.
Contact me today and let’s embark on this empowering adventure for your life transformation.
Hypnotherapy:
1 Session - £100
3 Sessions - £280 (£20.00 off)
6 Sessions - £570 (£30.00 off)
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Belief
Coding®

Ready to explore what's holding you back and unlock your full potential?
I offer personalised Belief Coding sessions in a safe and supportive online space.
Here's what to expect:
Relaxed Sessions: Each session lasts around 2 hours, conducted comfortably via Google Meet.
Preparation for Change: You'll receive some helpful information beforehand to ease your mind and maximise our time together.
Flexible Scheduling: We can meet Tuesdays, Wednesdays, and Thursdays from 8:00 AM to 6:00 PM (UK time), but I'm open to different time zones.
Just let me know your preference if you are not UK-based.
Investment in Yourself: To secure your session, kindly make a payment beforehand through PayPal or other convenient methods.
Remember, this is a journey of self-discovery, and I'm here to guide you with gentleness and understanding. Contact me today, and let's embark on this empowering adventure together!
1 x 2-hour session - £200
4 x 2-hour sessions - £750 (£50.00 off)
6 x 2-hour sessions £1100 (£100.00 off)

All sessions to be paid in advance.
The Block bookings can be paid in full or two instalments
Payment by bank transfer or paypal
Belief Coding® is a researched and science-backed modality which It works with your subconscious beliefs. By working with your subconscious programmes you can create entirely new belief systems allowing you to live a more fulfilled and present life.
It goes to the root of what your subconscious perceives as trauma and clears the emotions around it, creating a better, more positive reality with the beliefs that get coded in.
Using elements of Hypnosis, NLP, EFT and Kinesiology amongst modalities, the method has the ability to process and release anything that is getting in the way of you living a successful and fulfilling life.
Whether it is anxiety, fear of failure, relationships, an eating disorder or a lack of money coming into your life – these are all circumstances that we manifest for ourselves due to our beliefs.
What makes Belief Coding® so incredible is that you and your clients don’t need to sit through therapy session after therapy session and wait years for results. A breakthrough could happen in just one or two sessions and uncover the root of the trauma.
Contact
Please use this form to let me have a phone number or email and good times to contact you in the first instance. We can then arrange a mutually convenient time to have an informal no-obligation chat. I look forward to hearing from you.
Ruth.

